Kajabi

Connect Kajabi's powerful course creation and membership platform with Webflow's design flexibility to build stunning educational websites. Deliver online courses, manage memberships, and process payments while maintaining complete creative control over your site design.

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Kajabi

How to integrate Kajabi with Webflow

Kajabi and Webflow create a powerful combination for knowledge entrepreneurs seeking design flexibility with robust course delivery.

While Kajabi doesn't offer an official Webflow app, you can leverage third-party tools like Memberstack for authentication and Zapier for automation. You can also use the Webflow embed element for forms and content, or build custom integrations using APIs for advanced automation and data synchronization.

Use Memberstack and Zapier

While Kajabi doesn’t have an official Webflow app, third-party solutions bridge key functionality gaps. Memberstack provides the most comprehensive integration path for membership sites:

  • Social authentication enables one-click sign-in with Facebook, Google, or email credentials
  • Membership tiers sync with Kajabi's access levels to gate content dynamically
  • User profile management automatically creates and updates member records

For payment processing and form handling, Zapier serves as a powerful automation bridge:

  • Lead capture workflows sync Webflow form submissions to Kajabi contacts
  • Purchase triggers activate Kajabi course access when Webflow orders complete
  • Tag-based segmentation updates member status across both platforms

Implementation requires connecting your Kajabi API credentials (found in Settings > Account Details) to these third-party services, then mapping data fields between platforms.

Use Webflow Code Embed and native features

Webflow's embed capabilities allow direct integration of Kajabi components without coding. The Custom Code embed element accepts Kajabi's JavaScript snippets for seamless functionality.

Kajabi form embedding provides lead generation directly on Webflow pages:

  • Navigate to Marketing > Forms in Kajabi and select your form
  • Choose between inline (embedded in content) or popup display modes
  • Copy the JavaScript code from the Embed tab
  • Paste into Webflow's HTML embed element and adjust container sizing

Checkout and offer embeds enable course sales without leaving your Webflow site:

  • Use Kajabi's popup checkout feature for modal purchase windows
  • Embed checkout buttons that trigger Kajabi's secure payment processing
  • Maintain your Webflow design while leveraging Kajabi's commerce engine

Course preview embeds showcase content samples:

  • Embed video lessons or module previews using Kajabi's share links
  • Display course curricula using custom code blocks
  • Create interactive course catalogs that link to full Kajabi experiences

Build with Webflow and Kajabi APIs

Direct API integration unlocks advanced capabilities beyond embeds, enabling real-time data synchronization, custom authentication flows, and automated workflows. This approach suits businesses needing tailored experiences or complex integrations between platforms.

Kajabi's API (currently in private beta) combines with Webflow's robust API to enable:

  • Bidirectional data sync between CMS collections and course enrollments
  • Custom member portals displaying Kajabi course progress in Webflow
  • Automated content delivery based on purchase behavior
  • Advanced analytics combining frontend engagement with backend conversions

Implement webhook-driven automation

Build real-time synchronization between platforms using Kajabi's webhook system:

  1. Configure outbound webhooks in Kajabi Settings > Webhooks for events like purchases or subscription changes
  2. Set up serverless endpoints using AWS Lambda or Netlify Functions to receive webhook payloads
  3. Process events and update Webflow via the CMS API, creating or updating collection items based on Kajabi activity

The Kajabi webhook documentation details available events, including cart purchases, payment success, and subscription updates.

Create unified authentication systems

Synchronize user access across platforms for seamless experiences:

  1. Generate API tokens in Kajabi's Sign-in & Security settings for authentication
  2. Build middleware services that validate Kajabi membership status before granting Webflow access
  3. Implement session management using JWT tokens or OAuth flows to maintain login state
  4. Map user permissions between Kajabi's course access and Webflow's member areas

This approach requires server-side development but provides complete control over the authentication experience.

What you can build

Integrating Kajabi with Webflow opens possibilities for sophisticated educational platforms and membership sites.

  • Hybrid course academies: Design stunning course catalogs in Webflow that seamlessly connect to Kajabi-hosted lessons, combining visual appeal with robust learning management features
  • Lead magnets with automated enrollment: Create compelling landing pages in Webflow with embedded Kajabi forms that automatically enroll visitors into free courses or email sequences, then use Zapier to trigger follow-up campaigns based on their engagement level.
  • Multi-tier subscription sites: Create sophisticated pricing pages in Webflow that integrate with Kajabi's recurring billing, automatically granting appropriate access levels based on subscription status
  • Global education platforms: Leverage Webflow's localization features for multi-language marketing sites while using Kajabi's centralized course delivery and regional payment processing

Frequently asked questions

  • Access your form in Kajabi under Marketing>Forms, then click the Embed tab to copy the JavaScript code. In Webflow, add an HTML Embed element and paste the code. You can customize the form's appearance, set it to display inline or as a popup, and configure loading delays. Find detailed embedding instructions in Kajabi's form embedding guide.

  • While direct CMS sync isn't native, you can use Zapier to connect Webflow form submissions to Kajabi contacts or trigger course enrollments. For advanced synchronization, Kajabi's beta API combined with Webflow's CMS API enables custom integrations. Learn about available API endpoints in Kajabi's API documentation.

  • Use Kajabi's popup checkout feature by embedding checkout buttons in Webflow that trigger Kajabi's payment modal. This maintains PCI compliance while keeping users on your Webflow site. For subscription management, configure Kajabi webhooks to update Webflow CMS when payment status changes. See Kajabi's checkout embedding options for implementation details.

  • Native SSO isn't available, but you can implement pseudo-SSO using Memberstack for Webflow authentication combined with Kajabi's external user ID system. Alternatively, build custom authentication middleware that validates against both platforms. Consider Memberstack's social login features for the simplest implementation path.

  • Install tracking scripts in both Kajabi's checkout settings and Webflow's site settings to unify analytics. Use consistent UTM parameters and implement server-side tracking via Kajabi webhooks to capture accurate conversion data. Configure cross-domain tracking in Google Analytics to maintain session continuity. Review Kajabi's tracking code setup for proper implementation.

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Description

Kajabi is an all-in-one knowledge commerce platform that enables creators, coaches, and entrepreneurs to build, market, and sell online courses, memberships, and digital products. With over $8 billion in creator earnings facilitated, it combines course hosting, email marketing, payment processing, and community features in a unified ecosystem.

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