On Demand
Dermalogica’s formula for a scalable website testing program
Featuring
speakers from
Vinney Dawson
Sr. Ecommerce Experience Designer
,
Dermalogica
Hosts
Jason Kahn
Director of Product, Webflow Optimize
,
Webflow
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About this webinar
Most teams test what they can, not what they should. In this conversation, Dermalogica shares the formula behind their high-impact website testing routine — one that moves beyond one-off A/B tests and delivers long-term results.
Discover how their team scaled experimentation across their global websites, along with practical guidance on how to design smarter tests and moving faster with Webflow Optimize.
You’ll learn how to:
- Spot common pitfalls that stall experimentation
- Craft structured, high-impact hypotheses
- Prioritize what to test and what to skip
- Accelerate iteration with AI-powered personalization
Schedule a demo
Build better websites — faster — with the power of Webflow. Backed by advanced security, custom traffic scaling, guaranteed uptime, and much more.
Build better websites — faster — with the power of Webflow. Backed by advanced security, custom traffic scaling, guaranteed uptime, and much more.