Introducing Webflow Campaigns

Your next campaign shouldn’t have to wait in the web team's backlog. Recently announced at Webflow Conf, Webflow Campaigns is now available for purchase.

Built for demand gen, growth, and performance marketers, this new standalone tool brings on-brand landing pages, personalized variations, ad creative, and reporting into one workflow. Build and launch on your own timeline, without waiting in the web team’s queue. Campaigns runs independently of your core website, so marketers can launch on their own terms.

Here’s how it works
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Create on-brand landing pages and ads

Campaigns extracts your brand into a reusable design system, then uses your campaign brief to generate landing pages and message-matched ads. Customize copy, layouts, and creative in a visual canvas built for marketers, or build through your preferred AI tools using Webflow’s MCP.

Personalize pages for your audiences

Create page variations for different personas, industries, or individual accounts. Each variation has its own URL, so you can direct audiences to relevant messaging.

Connect your forms and launch

Connect Marketo or HubSpot forms so leads enter your existing marketing workflows. With the Google Ads integration, you can set up and launch Performance Max campaigns directly in Webflow.

Measure performance and improve

Track sessions and conversions, and connect HubSpot or Salesforce to understand pipeline impact. AI insights surface recommendations to help you decide what to improve next.

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Ready to launch your next campaign?

Read more about the product launch. Book a demo today to see Webflow Campaigns in action.