How to measure and analyze user engagement beyond clicks (+ 6 tips to increase it)

Explore effective techniques to boost user engagement: Learn how to measure, analyze, and enhance your audience’s online interactions to drive success.

How to measure and analyze user engagement beyond clicks (+ 6 tips to increase it)

User engagement goes beyond clicks and page views — it’s about the quality of audience interactions with your content and digital platform.

Webflow Enterprise

Trusted by over 300,000 of the world’s leading brands, Webflow Enterprise empowers your team to visually build, manage, and optimize sophisticated web experiences at scale — all backed by enterprise-grade security.

Read now

Last Updated
September 5, 2025
Category

Related articles

7 strategies for boosting website engagement and user interaction
7 strategies for boosting website engagement and user interaction

7 strategies for boosting website engagement and user interaction

7 strategies for boosting website engagement and user interaction

Strategy
By
,
,
Read article
Improve your site’s user experience with these 8 essential strategies
Improve your site’s user experience with these 8 essential strategies

Improve your site’s user experience with these 8 essential strategies

Improve your site’s user experience with these 8 essential strategies

Design
By
,
,
Read article
How to build your website’s digital presence & increase visibility
How to build your website’s digital presence & increase visibility

How to build your website’s digital presence & increase visibility

How to build your website’s digital presence & increase visibility

Strategy
By
,
,
Read article
How to optimize micro-moments in marketing to boost your business’s customer engagement
How to optimize micro-moments in marketing to boost your business’s customer engagement

How to optimize micro-moments in marketing to boost your business’s customer engagement

How to optimize micro-moments in marketing to boost your business’s customer engagement

Strategy
By
,
,
Read article
A 4-step guide to measure website performance
A 4-step guide to measure website performance

A 4-step guide to measure website performance

A 4-step guide to measure website performance

Strategy
By
,
,
Read article
8 microsites that prove that sometimes less is more
8 microsites that prove that sometimes less is more

8 microsites that prove that sometimes less is more

8 microsites that prove that sometimes less is more

Strategy
By
,
,
Read article

Get started for free

Try Webflow for as long as you like with our free Starter plan. Purchase a paid Site plan to publish, host, and unlock additional features.

Get started — it’s free
Watch demo

Try Webflow for as long as you like with our free Starter plan. Purchase a paid Site plan to publish, host, and unlock additional features.