The web is changing faster than ever.
AI is making it easier to build, manage, and grow content-rich sites, and we’ve heard from customers that they need more ways to scale in order to keep up.
Today, we’re announcing updates to our plans and pricing to better reflect this new reality. We're simplifying our plans to put more power in the hands of more customers, we're introducing an all-in-one option for teams that have outgrown self-serve but aren't quite ready for Enterprise, and we're also introducing AI credits, and including them in every Workspace, so all Webflow customers will continue to have access to the latest AI functionality they need.
Here's an overview of what's changing, and we’ll dive into the details below:
- We’re introducing a new Premium Site plan by combining the CMS and Business plans into one. This simplifies our overall lineup and makes it easier for customers to understand which plan is right for them. With this update, we’re also increasing included CMS limits, removing the need for CMS add-ons – giving more customers access to the full power of the Webflow CMS.
- As a result, we’re updating pricing across our paid Site plans. Some customers will see a price increase, some a decrease, and some no change at all. We built a pricing change calculator to make it easier to understand how this update affects you. It’s worth noting that these changes won't take effect for existing sites today, so current customers can switch to annual billing to lock in their current Site plan for another year.
- We’re introducing the Team plan, an all-in-one offering for fast-growing teams that have outgrown self-serve but aren't ready for Enterprise. It includes a site with 100 CMS Collections, 10 seats, Localization, and features previously not available on self-serve like our new AEO agents, page branching, single-page publishing, and more.
- Finally, we’re introducing a credit-based system for Webflow AI and are including AI credits in every Workspace plan starting today.
Updates to Site plans and simplified pricing
Today, we’re introducing a new Premium Site plan by combining the CMS and Business Site plans into one. This helps simplify our overall lineup so it’s easier for customers to understand which plan is right for them. The Premium plan is priced at $25/month for a yearly plan or $39/month for a monthly plan.
As part of this update, we’re increasing the included CMS limits and removing the need for CMS item add-ons so more customers get access to the full power of the Webflow CMS. Going forward, all customers on the Premium plan will have 20,000 CMS items and 40 CMS Collections included.
For existing CMS plan customers, in addition to your increased CMS limits, you get double your static page count, higher Webflow Cloud limits, and access to new features like form file upload, well-known files, and faster search indexing.
For existing Business plan customers, most of your feature access and site limits remain the same or increase. The two exceptions are: included bandwidth, which will decrease from 100GB to 50GB, and a decrease to Webflow Cloud limits. Bandwidth add-ons will still be available if you need additional bandwidth.
If you're on either of these plans, you'll be automatically migrated to the new Premium plan when the changes go into effect for your site, with bandwidth add-ons applied if needed. You can use our pricing change calculator to understand what your new price will be.
We're also updating the Basic Site plan. The yearly plan is increasing to $15/month, the monthly plan increases to $25/month, and the static page limit doubles from 150 to 300.
An important note: If your site is currently billed monthly, you can lock in your current plan for another year by switching to yearly billing before the changes take effect for your site.
Below is a full overview of what's changing. For the full list of features in each plan, visit webflow.com/pricing.
Introducing the Team plan
A common question we hear from growing teams is: "We've outgrown our current setup but aren’t quite ready for a full Enterprise plan. What should we do?"
The Team plan is built for that moment. It brings together everything you need to get started — a Site with 100 CMS Collections, 10 seats, Localization, and more — in a single offering so there's no piecing together the right combination of plans and add-ons.
More importantly, it unlocks capabilities that were previously not available on our self-serve plans: our new AEO agents, publishing workflows, page branching, single-page publishing, and site activity log. These are the tools that give teams real control over how work gets reviewed, approved, and shipped. It also unlocks enhanced security and compliance features like custom SSL certificates and security headers.
For agencies and freelancers, this means two real benefits. First, by including the Team plan on our pricing page, we hope to make it easier for you to walk clients through their options as they scale. Additionally, because the Team plan includes content management API rate limits that are 5x higher than self-serve plans, large client migrations can move significantly faster.
And when organizations are ready for the full platform with configurable workflows, secure integrations, advanced governance, and a dedicated partner — Webflow Enterprise continues to be available to help you grow.
AI credits included in every Workspace
AI capabilities are shifting fast, and so are the economics behind them. As Webflow AI becomes more central to how teams manage their most important marketing properties, we want to make sure every customer has built-in access to the tools they need. Today, we're introducing a credit-based system for our AI features and are including AI credits in every Workspace plan.
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AI credits reset monthly for self-serve plans and annually for Team and Enterprise plans. You can track your usage in the new AI usage dashboard to see exactly how your AI activity adds up. If you need more AI credits, add-ons will be available starting June 29, 2026.
An important note: Credit limits won't be enforced until June 29, 2026, giving you time to explore your usage patterns before anything changes. To learn which Webflow AI features use credits, check out this Help Center article.
Looking ahead
Webflow is the agentic web marketing platform for modern marketing teams — built to help organizations design, ship, and scale high-performing web experiences that drive growth. That future only works if pricing doesn’t get in the way of building. These changes are our attempt to get closer to that goal, and we'll keep listening as you grow with us.
If you have questions, we've put together an FAQ, and existing customers can expect an email with the specifics for your account. You can review all plan details at webflow.com/pricing.
