Your AEO Assessment: totaldesign.com
Overall AEO Maturity score: 2 out of 5
Your top 3 priorities
Here's where totaldesign.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop a comprehensive FAQ section addressing common client inquiries.
Implement basic schema markup (e.g., Organization, Breadcrumb) across all pages to enhance search engine understanding.
Ensure all pages have unique and descriptive meta titles and descriptions to improve click-through rates.
What your AEO Assessment covers
Your personalized AEO assessment measures how well totaldesign.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Total Design's content effectively communicates company news and projects but lacks a comprehensive FAQ section and regular updates. Expanding content coverage and implementing a consistent update schedule will enhance user engagement and information relevance.
Create comprehensive FAQ section
Develop a comprehensive FAQ section addressing common client inquiries.
Implement content update schedule
Regularly update existing content to ensure freshness and relevance.
Broaden content coverage
Expand content to cover a broader range of topics relevant to target audiences.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website is at the initial stage of technical AEO maturity, with foundational elements like schema markup and optimized meta tags missing. Addressing these gaps will enhance search engine understanding and user experience.
Implement basic schema markup
Implement basic schema markup (e.g., Organization, Breadcrumb) across all pages to enhance search engine understanding.
Optimize meta titles and descriptions
Ensure all pages have unique and descriptive meta titles and descriptions to improve click-through rates.
Conduct technical SEO audit
Conduct a comprehensive technical SEO audit to identify and fix issues like broken links and duplicate content.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Total Design has established a solid foundation with positive mentions and quality content but needs to enhance its presence on authoritative design platforms and proactively manage its online reputation to advance its authority maturity.
Boost digital PR
Enhance digital PR efforts to increase mentions on authoritative design industry websites.
Create thought leadership content
Develop and promote thought leadership content to establish authority in the design field.
Manage online mentions
Monitor and manage online mentions to ensure positive sentiment and address any inaccuracies.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Total Design employs Google Analytics and LeadBoxer for website analytics, as disclosed in their privacy policy. To advance in AEO maturity, they should consider implementing systematic tracking of LLM traffic and mentions, utilizing specialized tools, and monitoring conversion rates from LLM-sourced traffic.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Adopt mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Monitor conversion rates from LLM traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.