Your AEO Assessment: notion.com
Overall AEO Maturity score: 3 out of 5
Your top 3 priorities
Here's where notion.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Implement structured data (JSON-LD) across the website to enhance search engine understanding and improve AI readiness.
Ensure all images have descriptive alt text to improve accessibility and assist AI models in understanding visual content.
Develop comprehensive content that addresses entire topics, ensuring coverage across the full buyer funnel.
What your AEO Assessment covers
Your personalized AEO assessment measures how well notion.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Notion's content effectively addresses clusters of user questions with clear and accessible language. To advance in AEO maturity, focusing on comprehensive topic coverage, consistent content updates, and incorporating original research will enhance depth and authority.
Create comprehensive topic coverage
Develop comprehensive content that addresses entire topics, ensuring coverage across the full buyer funnel.
Establish content update schedule
Implement a structured content update schedule to ensure all content remains current, with visible indicators of freshness.
Include original research in content
Incorporate original research and data into content to enhance authority and provide unique value to readers.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
Notion.com demonstrates foundational technical SEO practices but lacks structured data and has areas for improvement in image alt text and HTML optimization to enhance AI readiness and search engine performance.
Implement structured data
Implement structured data (JSON-LD) across the website to enhance search engine understanding and improve AI readiness.
Add descriptive alt text
Ensure all images have descriptive alt text to improve accessibility and assist AI models in understanding visual content.
Reduce HTML token bloat
Optimize HTML to reduce token bloat by minimizing inline scripts, CSS, and tracking code to enhance AI extractability.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Notion demonstrates strong authority in the productivity software industry, with consistent citations by reputable sources and engaging visual content. To further enhance its authority, Notion should focus on publishing original research, enhancing visual storytelling, and proactively managing its presence on reference sites.
Publish original research reports
Develop and publish original research reports or annual thought leadership pieces to establish Notion as a leading authority in the productivity software industry.
Enhance visual storytelling
Enhance visual storytelling on the website by incorporating more interactive elements, infographics, and videos to engage users and convey complex information effectively.
Manage wikipedia and reference sites
Proactively manage and update Notion's Wikipedia page and other reference sites to ensure accurate and up-to-date information about the brand.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Notion currently lacks visible evidence of advanced measurement practices such as systematic tracking of LLM traffic, mentions, sentiment, and conversion rates. Implementing these practices would enhance their measurement maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Adopt mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Monitor conversion rates from LLM traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.