Your AEO Assessment: nd.edu

Overall AEO Maturity score: 3 out of 5

Your top 3 priorities

Here's where nd.edu can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.

  • Implement structured data markup across all pages to enhance search engine understanding and visibility.

  • Optimize page load times by compressing images and leveraging browser caching.

What your AEO Assessment covers

Your personalized AEO assessment measures how well nd.edu is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

The University of Notre Dame's website demonstrates a strong commitment to addressing user questions with clear and accessible content. To advance in AEO maturity, focusing on developing comprehensive content clusters, regular updates, and a systematic answer hierarchy is recommended.

Create content clusters

Develop comprehensive content that addresses clusters of related questions to enhance semantic richness.

Regular content updates

Ensure all content is updated regularly, with visible indicators of freshness such as 'last updated' dates.

Establish answer hierarchy

Implement a systematic approach to answer hierarchy, ensuring content spans the full buyer funnel from awareness to retention.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

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Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

The website demonstrates a moderate level of technical maturity, with a well-structured architecture and basic SEO practices in place. However, improvements in structured data implementation, page speed optimization, and mobile responsiveness are necessary to advance to a higher maturity level.

Implement structured data markup

Implement structured data markup across all pages to enhance search engine understanding and visibility.

Optimize page load times

Optimize page load times by compressing images and leveraging browser caching.

Ensure mobile-friendliness

Ensure all pages are mobile-friendly and pass Google's Mobile-Friendly Test.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

The University of Notre Dame demonstrates strong authority with high coverage and positive mentions on authoritative sites, accurate third-party entries, and engaging content. To advance to the highest maturity level, proactive citation management, original research promotion, and enhanced visual storytelling are recommended.

Manage and update citations

Actively manage and update citations on authoritative sites to ensure accurate and positive representation.

Promote original research

Develop and promote original research reports to establish thought leadership and increase citations.

Enhance visual storytelling

Enhance visual storytelling on the website with more interactive and engaging content.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

Notre Dame demonstrates active use of web analytics tools and a strong institutional focus on data analytics. Advancing to the next maturity level involves implementing systematic tracking of LLM traffic and mentions, utilizing AI mention tracking tools, and monitoring conversion rates from LLM-sourced traffic.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Adopt AI mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, focusing on inclusion, citation, and prominence in AI outputs.

Monitor conversion rates from LLM traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

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