Your AEO Assessment: mx.com
Overall AEO Maturity score: 2 out of 5
Your top 3 priorities
Here's where mx.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Publish core content pages: create at least 10 content pages—such as blog posts, guides, or resource articles—that address common prospect questions. This gives AI engines meaningful material to re...
Create a company about page: add an about page that clearly describes MX's mission, what you do, and who you serve. This is a foundational page that llms reference when building their understanding...
Fix broken links on key pages: your key pages currently show a broken link rate above 10%. Resolving these on your homepage, product, and about pages will improve credibility with both visitors and...
What your AEO Assessment covers
Your personalized AEO assessment measures how well mx.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
MX has a foundational web presence with FAQ sections on some pages, but content depth and volume are limited. Building out substantive content pages will significantly improve visibility to AI answer engines and help prospects find answers to key questions.
Publish core content pages
Create at least 10 content pages—such as blog posts, guides, or resource articles—that address common prospect questions. This gives AI engines meaningful material to reference when recommending so...
Add depth to pages
Expand existing pages to at least 300 words each. AI models and search engines need sufficient substance on a page to extract useful answers, and current pages average only about 46 words.
Improve content readability
Simplify sentence structure, reduce jargon where possible, and use shorter paragraphs. Clearer writing helps both AI engines and human readers quickly grasp your value—aim for a Flesch Reading Ease...
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
MX has strong technical foundations—100% schema coverage, full HTTPS enforcement, valid sitemap, and complete SEO metadata. You're one gate away from Level 2: reducing broken links on key pages will unlock the next tier and strengthen AI discoverability.
Fix broken links on key pages
Your key pages currently show a broken link rate above 10%. Resolving these on your homepage, product, and about pages will improve credibility with both visitors and AI systems.
Expand schema across more pages
Your schema coverage is already excellent at 100%. Ensure you're using diverse, relevant JSON-LD types (such as Organization, Product, FAQ, and Article) to maximize how AI engines interpret your co...
Validate all schema markup
Run your existing schema through Google's Rich Results Test or the Schema.org validator to catch any syntax errors, missing required properties, or type mismatches that could limit AI comprehension.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
MX has a solid online identity with Wikipedia presence, organization schema, and broad social media coverage. AI platforms recognize the brand well, but key messaging gaps and a missing About page limit how accurately LLMs convey MX's unique value proposition.
Create a company about page
Add an About page that clearly describes MX's mission, what you do, and who you serve. This is a foundational page that LLMs reference when building their understanding of your brand.
Strengthen content attribution and sourcing
Back claims with specific data points, cite sources, and reference customer results with permission. Unsourced claims weaken authority signals for both prospects and AI platforms summarizing your c...
Expand author bylines on content
Increase author attribution across blog and resource pages to at least 15%. Include author bios with credentials and use Person schema to give AI platforms structured authorship signals.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
MX has a strong analytics foundation with 100% sitewide coverage across 7 tools including GA4 and Hotjar. The key opportunity is layering AEO-specific tracking on top of this infrastructure to measure how AI platforms drive discovery and traffic.
Adopt an AEO monitoring tool
Invest in a dedicated AEO monitoring tool that systematically tracks AI citation rates, LLM brand mentions, and AI-referred traffic. Manual spot-checking doesn't scale — purpose-built tools automat...
Start tracking AEO metrics
If not already in place (we cannot tell from the outside), begin monitoring AI bot traffic via server logs, LLM-referred human traffic from platforms like ChatGPT and Perplexity in your analytics, ...
Maintain full analytics coverage
Your 100% analytics coverage is excellent — maintain this as you add AEO tracking layers. Complete coverage ensures you can accurately measure AI-referred traffic patterns across your entire site w...
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.