Your AEO Assessment: gummybear.co.nz

Overall AEO Maturity score: 2 out of 5

Your top 3 priorities

Here's where gummybear.co.nz can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Develop a blog section to regularly publish content addressing common client questions and industry topics.

  • Create an FAQ page to provide clear answers to frequently asked questions about services and processes.

  • Implement structured data markup across all pages to enhance search engine understanding and improve rich snippet eligibility.

What your AEO Assessment covers

Your personalized AEO assessment measures how well gummybear.co.nz is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

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Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

GummyBear Digital Marketing's website currently lacks comprehensive content addressing client questions and industry topics, with no blog or FAQ section, and minimal existing content that may not be optimized for readability.

Establish a blog section

Develop a blog section to regularly publish content addressing common client questions and industry topics.

Implement an FAQ page

Create an FAQ page to provide clear answers to frequently asked questions about services and processes.

Enhance content readability

Ensure all content is written in clear, accessible language to improve readability and user engagement.

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

Explore content management in Webflow

Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

GummyBear Digital Marketing has established foundational technical SEO practices but needs to implement structured data, conduct a thorough technical audit, and optimize site performance to advance its AEO maturity.

Implement structured data markup

Implement structured data markup across all pages to enhance search engine understanding and improve rich snippet eligibility.

Conduct technical SEO audit

Conduct a comprehensive technical SEO audit to identify and resolve issues such as broken links, duplicate content, and crawl errors.

Optimize website performance

Optimize website performance by improving page load speeds and ensuring mobile responsiveness to enhance user experience and search rankings.

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

GummyBear Digital Marketing currently has minimal authority signals, with no author bios, Knowledge Graph or Wikipedia presence, and limited mentions on authoritative sites. Enhancing E-E-A-T, establishing a Knowledge Graph and Wikipedia entry, and creating high-quality content can improve authority.

Add author bios

Enhance E-E-A-T by adding author bios and showcasing expertise.

Establish knowledge graph and wikipedia presence

Claim and optimize Google Knowledge Graph and create a Wikipedia page.

Create high-quality content for backlinks

Develop and distribute high-quality content to earn authoritative backlinks.

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

GummyBear Digital Marketing currently shows no visible evidence of web analytics or SEO/AEO tools on their website, indicating a basic level of measurement maturity. Implementing systematic tracking of LLM traffic and utilizing mention tracking tools would enhance their measurement capabilities.

Implement LLM traffic and sentiment tracking

If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.

Utilize mention tracking tools

If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.

Track conversion rates for LLM-sourced traffic

If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze