Your AEO Assessment: claroty.com

Overall AEO Maturity score: 2 out of 5

Your top 3 priorities

Here's where claroty.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:

  • Simplify dense technical writing: with a flesch reading ease score of just 4.3, your content is nearly impenetrable for AI engines trying to extract answers. Break up long sentences, use active voi...

  • Fix broken links on key pages: your homepage, product, and about pages have a ~12.4% broken link rate, just above the 10% threshold blocking you from technical level 2. A targeted link audit on the...

  • Adopt an AEO monitoring tool: invest in a dedicated AEO monitoring tool to systematically track AI citation rates, LLM brand mentions, and AI-referred traffic. Without purpose-built measurement, yo...

AI visibility snapshot

Claroty is most consistently mentioned as an authoritative source for XIoT definitions, which aligns well with their core positioning around cyber-physical systems security. However, across the 15 responses, Claroty is absent from 4 responses entirely (including key topics like IT vs OT security and the Purdue Model), and when mentioned, it is typically cited as an informational/educational source rather than positioned as a leading solution provider. The brand's value proposition — securing cyber-physical systems across the XIoT as a Gartner-recognized leader — rarely comes through, with most mentions being neutral citations alongside competitors.
19.26
%
Mention rate
34.07
%
Citation rate
53.68
%
Share of voice
46
%
Sentiment
78
%
Accuracy
34
%
Message pull-through

Top competitors mentioned alongside you

What your AEO Assessment covers

Your personalized AEO assessment measures how well claroty.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.

Talk to our team

Content

Content: Build the source AI trusts

We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.

Content Category Score

Claroty has a solid content foundation with 101 pages across 12 content types and strong freshness. The biggest opportunity is improving readability—currently very dense—and expanding FAQ coverage to help AI engines extract clear, direct answers.

Simplify dense technical writing

Your content scores extremely low on readability (4.3 Flesch Reading Ease). Break up long sentences, use active voice, replace jargon where possible, and shorten paragraphs. Even cybersecurity audi...

Pages to fix (highest priority first)

Target accessible readability scores

Aim for a Flesch Reading Ease of 40–60 across your content. Technical precision doesn't require impenetrable writing—shorter sentences and plain language make content easier for both AI engines and...

Pages to fix (highest priority first)

Expand FAQ sections across pages

FAQs currently appear on about 6% of pages. Add topic-specific FAQ sections to product, integration, and resource pages—each with 3–5 questions—to reach 20% coverage and give AI engines ready-made ...

Pages to fix (highest priority first)

Question Coverage Percentage

Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.

Explore content management in Webflow

Technical

Technical: Structure wins

We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.

Technical Category Score

Claroty has strong technical foundations in place—HTTPS, valid sitemap, robots.txt, and excellent schema coverage at 99.5%. You're just one gate away from reaching Level 2: reducing broken links on key pages below the 10% threshold will unlock the next tier.

Fix broken links on key pages

Your key pages (homepage, product, about) have a broken link rate just above the 10% threshold at ~12.4%. Auditing and fixing these links will improve credibility with both visitors and AI systems,...

Pages to fix (highest priority first)

Expand JSON-LD schema strategically

Your schema coverage is already excellent at 99.5%. To get ahead, ensure you're using the most relevant schema types (Article, Product, FAQ, Organization) and validate them with Google's Rich Resul...

Pages to fix (highest priority first)

Validate all schema markup

With schema present on nearly all pages, the next step is ensuring 90%+ of that markup passes validation. Run your pages through Google's Structured Data Testing Tool to catch any syntax errors or ...

Pages to fix (highest priority first)

Schema Coverage Percentage

Share of pages with schema.org metadata for improved LLM and search engine understanding.

Learn about generating schema in Webflow

Authority

Authority: Earn trust, everywhere

We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.

Authority Category Score

Claroty has built strong authority as a recognized CPS cybersecurity leader, with consistent AI platform recognition and a solid Google Knowledge Graph presence. Expanding authoritative mentions and establishing a Wikipedia page are the key next steps to Level 4.

Expand authoritative industry coverage

With a 30% authoritative mention rate, target niche cybersecurity publications, partner ecosystems, analyst firms beyond the top tier, and government/standards body references to reach the 40% thre...

Pages to fix (highest priority first)

Pursue a wikipedia page

Claroty does not yet have a Wikipedia page, which significantly influences how LLMs learn about and represent brands. Build toward Wikipedia's notability guidelines by ensuring broad, independent m...

Pages to fix (highest priority first)

Fill regional and adjacent gaps

To achieve pervasive authority at the highest level, focus on expanding presence into regional cybersecurity publications, adjacent industry sources (e.g., healthcare IT, smart building media), and...

Pages to fix (highest priority first)

Authority Coverage Percentage

Percent of top 50 industry sites that mention you.

Build pages that command authority

Measurement

Measurement: From rankings to representation

This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.

Measurement Category Score

Claroty has a strong analytics foundation with 100% sitewide coverage and 11 marketing/analytics tools in place. The next step is layering in AEO-specific tracking to measure how AI platforms reference and drive traffic to your brand.

Adopt an AEO monitoring tool

Invest in a dedicated AEO monitoring tool to systematically track AI citation rates, LLM brand mentions, and AI-referred traffic. Manual spot-checking doesn't scale — purpose-built tools automate t...

Pages to fix (highest priority first)

Start tracking AEO-specific metrics

If not already in place (we cannot tell from the outside), begin monitoring AI bot traffic via server logs, LLM-referred human traffic from platforms like ChatGPT and Perplexity, and brand mention ...

Pages to fix (highest priority first)

Maintain full analytics coverage

Your 100% analytics coverage is excellent — maintain this standard so you can accurately measure AI-referred traffic patterns across your entire site as AEO tracking matures.

Pages to fix (highest priority first)

Measurement Coverage

Presence of externally visible signs on your website that you are using measurement tools.

Measure LLM-traffic with Webflow Analyze