Your AEO Assessment: capgemini.com
Overall AEO Maturity score: 3 out of 5
Your top 3 priorities
Here's where capgemini.com can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Simplify complex content to improve readability, aiming for a Flesch Reading Ease score above 60.
Implement comprehensive schema markup across all pages to enhance search engine understanding and visibility.
Optimize website performance by reducing page load times and improving Core Web Vitals metrics.
What your AEO Assessment covers
Your personalized AEO assessment measures how well capgemini.com is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Capgemini's content effectively addresses key audience questions with a sitewide question coverage of 85%. However, improving readability and developing comprehensive content clusters can further enhance user engagement and information depth.
Enhance content readability
Simplify complex content to improve readability, aiming for a Flesch Reading Ease score above 60.
Create in-depth content clusters
Develop comprehensive content that addresses clusters of related questions to provide in-depth information.
Implement regular content updates
Ensure all content is regularly updated, with visible indicators of freshness such as 'last updated' dates.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
Capgemini's website demonstrates a solid technical SEO foundation with structured sitemaps and adherence to accessibility standards. However, to advance to a higher maturity level, improvements in schema markup implementation, page load speed optimization, and regular technical audits are recommended.
Enhance schema markup implementation
Implement comprehensive schema markup across all pages to enhance search engine understanding and visibility.
Improve page load speed
Optimize website performance by reducing page load times and improving Core Web Vitals metrics.
Regular technical SEO audits
Conduct regular technical SEO audits to identify and address issues such as broken links, duplicate content, and crawl errors.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Capgemini demonstrates strong authority with consistent industry citations, a recognized Google Knowledge Panel, and engaging visual content. To advance, enhancing digital PR, publishing original research, and systematically managing online sentiment are recommended.
Boost digital PR initiatives
Enhance proactive digital PR efforts to increase positive mentions across authoritative sites.
Publish original research
Develop and promote original research reports to establish thought leadership.
Monitor online sentiment
Implement a systematic approach to monitor and manage online mentions and sentiment.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
Capgemini's website lacks visible evidence of web analytics and SEO/AEO tools, and its privacy policy does not mention analytics or AI/LLM usage. Implementing systematic tracking and disclosure practices could enhance measurement maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), begin systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Adopt mention tracking tools
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Monitor conversion rates from LLM traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.