Your AEO Assessment: borgia.ca
Overall AEO Maturity score: 2 out of 5
Your top 3 priorities
Here's where borgia.ca can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Develop a comprehensive FAQ section addressing common client questions.
Implement structured data markup (schema.org) across all pages to enhance search engine understanding and visibility.
Optimize website performance by improving page load times and ensuring mobile responsiveness.
What your AEO Assessment covers
Your personalized AEO assessment measures how well borgia.ca is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
Borgia's content strategy is developing, with some question-oriented material. Enhancing the FAQ section, expanding blog content, and improving readability will advance their AEO maturity.
Create comprehensive FAQ section
Develop a comprehensive FAQ section addressing common client questions.
Expand and update blog content
Regularly update blog content to cover a wider range of industry-related topics.
Enhance content readability
Ensure all content is written in clear, accessible language to improve readability.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website has foundational technical elements in place but lacks advanced optimizations such as structured data markup, efficient performance, and well-crafted meta information. Addressing these areas will enhance search visibility and user experience.
Implement structured data markup
Implement structured data markup (schema.org) across all pages to enhance search engine understanding and visibility.
Optimize website performance
Optimize website performance by improving page load times and ensuring mobile responsiveness.
Enhance meta titles and descriptions
Ensure all pages have unique and descriptive meta titles and descriptions to improve click-through rates.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
Borgia.ca currently has minimal authority in the digital marketing industry, with no mentions on top authoritative sites and lacking author-attributed content. Implementing a backlink strategy, adding author bios, and establishing profiles on review platforms are recommended to enhance authority and trustworthiness.
Implement backlink strategy
Develop and implement a comprehensive backlink strategy to acquire high-quality, relevant backlinks from authoritative sites.
Add author attribution and bios
Enhance content by attributing articles to specific authors and including detailed author bios to establish expertise and trustworthiness.
Establish presence on review platforms
Create and maintain profiles on relevant review platforms to gather client testimonials and improve online reputation.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
The website currently lacks visible measurement tools and disclosures, indicating an ad hoc approach to presence checking. Implementing systematic tracking and utilizing SEO and AEO tools will enhance measurement maturity.
Implement LLM traffic and sentiment tracking
If not already in place (we cannot tell from the outside), implement systematic tracking of LLM traffic, mentions, and sentiment in relevant answers in answer engines, with regular metric reviews.
Utilize SEO and AEO tools for mention tracking
If not already in place (we cannot tell from the outside), utilize tools like Scrunch, Profound, SEMrush, or Ahrefs for daily or weekly mention tracking, including inclusion, citation, and prominence in AI outputs.
Track conversion rates for LLM and non-LLM traffic
If not already in place (we cannot tell from the outside), systematically track conversion rates for LLM-sourced and non-LLM-sourced traffic, tying this data to revenue where possible.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.