Your AEO Assessment: adriennehodges.co.uk
Overall AEO Maturity score: 1 out of 5
Your top 3 priorities
Here's where adriennehodges.co.uk can make the fastest gains in AEO visibility, accuracy, and traffic. If you only did three things, do these:
Implement HTTPS across the entire website to ensure secure communication.
Develop a blog section to address common client questions and industry topics.
Obtain and install a valid SSL/TLS certificate from a reputable Certificate Authority.
What your AEO Assessment covers
Your personalized AEO assessment measures how well adriennehodges.co.uk is positioned for AI-driven discovery. It evaluates your site’s performance across four key categories—Content, Technical, Authority, and Measurement—to show how effectively AI systems can understand, cite, and recommend your brand.
Content
Content: Build the source AI trusts
We evaluated how your content performs across freshness, structure, depth, and clarity to see how well it helps AI understand what you do and why you matter.
Content Category Score
The website's content is primarily service-oriented with limited informational depth, lacking a blog or FAQ section to address user questions. Regular content updates are needed to enhance relevance and authority.
Create a blog section
Develop a blog section to address common client questions and industry topics.
Add informative content
Incorporate 'what', 'how', and 'why' content to provide deeper insights into web design processes.
Regular content updates
Ensure content is updated regularly to reflect current trends and maintain relevance.
Question Coverage Percentage
Coverage of the 100 most likely questions your target audience will ask related to the topics visible on your site.
Technical
Technical: Structure wins
We evaluated how well your site uses schema, other metadata, accessibility, and speed, and more to help LLMs understand the structure and meaning of your content and establish one part of your authority in AI-driven search.
Technical Category Score
The website lacks fundamental security measures, including HTTPS, SSL/TLS certificates, and HSTS configuration, resulting in a low maturity level in technical security. Immediate action is required to implement these protocols to protect user data and enhance trust.
Implement HTTPS site-wide
Implement HTTPS across the entire website to ensure secure communication.
Install valid SSL/TLS certificate
Obtain and install a valid SSL/TLS certificate from a reputable Certificate Authority.
Configure HSTS
Configure HTTP Strict Transport Security (HSTS) to enforce secure connections.
Schema Coverage Percentage
Share of pages with schema.org metadata for improved LLM and search engine understanding.
Authority
Authority: Earn trust, everywhere
We evaluated how your site establishes authority by looking at how and how frequently others talk about you, the associated sentiment, and more.
Authority Category Score
The website currently operates at Level 1 authority, primarily focusing on backlinks with minimal E-E-A-T signals. To advance, enhancing expertise demonstrations, securing a Google Knowledge Graph entry, and developing a Wikipedia page are recommended.
Enhance e-e-a-t signals
Enhance E-E-A-T signals by adding detailed author bios and showcasing expertise through case studies.
Claim Google knowledge graph
Claim and optimize a Google Knowledge Graph entry to improve brand visibility and credibility.
Create wikipedia page
Develop a Wikipedia page to establish authoritative presence and provide accurate company information.
Authority Coverage Percentage
Percent of top 50 industry sites that mention you.
Measurement
Measurement: From rankings to representation
This score reflects how well you monitor your visibility across AI systems; from tracking brand mentions and citations to understanding sentiment and share of voice.
Measurement Category Score
The website currently lacks visible measurement tools and a privacy policy detailing data usage. Implementing analytics and establishing clear data practices will enhance measurement maturity.
Implement web analytics tool
If not already in place (we cannot tell from the outside), implement a web analytics tool like Google Analytics to monitor website traffic and user behavior.
Establish privacy policy
If not already in place (we cannot tell from the outside), establish a privacy policy detailing data collection and usage practices, including analytics and monitoring disclosures.
Track AI mentions and sentiment
If not already in place (we cannot tell from the outside), begin tracking mentions and sentiment in AI-generated content to assess brand presence and perception.
Measurement Coverage
Presence of externally visible signs on your website that you are using measurement tools.